Lake Louise still a possible site for future men's downhills, says Alpine Canada CEO
Lake Louise Ski Resort is the "lead option" to continue hosting men's World Cup downhills if changes to race operations are made, says Alpine Canada's chief executive officer.
The Alberta ski resort west of Calgary in Banff National Park has been a regular stop on the international World Cup alpine ski racing circuit for over 30 years. The men and women have traditionally opened their downhill seasons there in late fall.
The introduction of women's World Cup giant slalom races in Mont-Tremblant, Que., in 2023 to 2025, and falling on the same weekend as the women's downhills in Alberta, means Canada likely won't host a women's downhill at least for the next few years.
Alpine Canada wants to keep a men's speed event in Western Canada on its traditional final weekend in November, followed by the women's GS event in Mont-Tremblant the first weekend in December.
The world governing body of skiing and snowboarding (FIS) is amenable to that, Alpine Canada's CEO Therese Brisson said Sunday following a women's super-G in Lake Louise.
"That's the plan we're working toward," Brisson said.
FIS is expected to finalize the 2023-24 calendar by February, she said.
Lake Louise could remain Canada's venue for men's downhills in the future, but not without alterations to its logistical and financial operations, she said.
"We have to change the way we operate if we're going to be successful," Brisson said. "This was a great event and this is a great community with support from the resort and the hotel.
"There are challenges to the operating model. Big challenges. Challenges that if we don't get on top of, I have to bring the (ski) team home in January, and we just can't do that right?"
Operating within footprint limitations set by Parks Canada, plus the resort's isolation requiring the race workforce and fans to travel there from outside the park, are among the issues.
Races don't draw more than a couple hundred fans to the finish area and many of them are recreational skiers taking a break from runs.
"The lack of a local volunteer base is a significant problem, a half-a-million dollar problem," Brisson explained. "We deliver the construction of the course, so the net crew and the building of the course is another almost half a million dollars. The cost to blow snow here at this resort is $400,000.
"Then you add on the cost of inflation we've had and unfavourable currency impact on international advertising and broadcast revenue, it becomes a challenge."
The former Canadian Olympic women's hockey team defender compared the situation to renting a rink, but also having to buy an ice resurfacing machine and pay someone to install ice.
"The FIS would love to be here next year," Brisson said. "All the athletes would love to be here next year because it's probably one of the best athlete experiences on the tour. They all seem to love it, but somebody has to pay for it."
A men's downhill in Beaver Creek, Colo., traditionally follows Lake Louise, which keeps travel compact in the same time zone for athletes.
The women's downhill in Lake Louise hasn't had an adjacent North American race. The next women's downhills are Dec. 12-14 in St. Moritz, Switzerland.
The Canadian women's ski team currently has more women contending in the tech events of slalom and giant slalom than downhill and super-G, although Marie-Michele Gagnon of Lac-Etchemin, Que., posted a career-best eighth in what might have been the last women's World Cup race Sunday in Lake Louise.
"It's for sure sad to lose a race here, but we're gaining some races in Mont-Tremblant and that's a big plus," Gagnon said.
"I think we're going to have a huge fan base in Mont-Tremblant in Quebec. You see this crowd here, it's such a nice place to come to, but it's hard to get to and there's nobody. There's nobody that comes here.
"Hopefully we can find a solution to give people the love of ski racing in a different way."
Brisson feels there is willingness to make Lake Louise continue to work as a World Cup stop.
"I'm optimistic we'll be able to land on the business transformation and changes that need to happen," she said. "All the stakeholders, I'm pleased to say, want to have a race and are open to change and transformation, which is going to be required."
This report by The Canadian Press was first published Dec. 4, 2022.
CTVNews.ca Top Stories
Why drivers in Eastern Canada could see big gas price spikes, and other Canadians won't
Drivers in Eastern Canada face a big increase in gas prices because of various factors, especially the higher cost of the summer blend, industry analysts say.
How to avoid the trap of becoming 'house poor'
The journey to home ownership can be exciting, but personal finance columnist Christopher Liew warns about the trappings of becoming 'house poor' -- where an overwhelming portion of your income is devoured by housing costs. Liew offers some practical strategies to maintain better financial health while owning a home.
Toxic forever chemicals in drinking water: Is Canada doing enough?
As the United States sets its first national limits on toxic forever chemicals in drinking water, researchers say Canada is lagging when it comes to regulations.
'A living nightmare': Winnipeg woman sentenced following campaign of harassment against man after online date
A Winnipeg woman was sentenced to house arrest after a single date with a man she met online culminated in her harassing him for years, and spurred false allegations which resulted in the innocent man being arrested three times.
Some customers steaming after McDonald's ends free hot drink sticker program
It took years for Vinnie Deluca to collect more than 400 cards worth of free McDonald's McCafe coffee, a collection that now has "zero value" after the company discontinued the program.
Biden scores endorsements from Kennedy family, looking to shore up support against Trump and RFK Jr.
U.S. President Joe Biden will accept endorsements from at least 15 members of the Kennedy political family during a campaign stop in Philadelphia on Thursday as he aims to undermine Donald Trump and marginalize the candidacy of Robert F. Kennedy Jr.
Where did the gold go? Crime expert weighs in on unfolding Pearson airport heist investigation
Almost 7,000 bars of pure gold were stolen from Pearson International Airport exactly one year ago during an elaborate heist, but so far only a tiny fraction of that stolen loot has been found.
When new leaders took over in ancient Maya, they didn't just bury the former royals. They burned their bodies in public
New archeological investigations in Guatemala reveal that the ancient Maya people had a ritual of burning royal human remains as a public display of political regime change.
Prince William returns to public duties after wife Kate's cancer revelation
Prince William will return to public duties on Thursday for the first time since his wife Kate revealed she was undergoing preventative chemotherapy for cancer.