Lethbridge residents asked to show some love to downtown businesses during holidays
A new citywide campaign is hoping to encourage residents to shop, eat and explore local this holiday season.
The “Snow Much Love” campaign is being put on by Tourism Lethbridge, the downtown BRZ and the Chamber of Commerce to inspire the community to visit local businesses and attractions when out and about this holiday season.
The campaign aims to drive foot traffic to local storefronts, and celebrates the array of small businesses that make Lethbridge unique.
Those involved say there will also be giveaways throughout the season to drum up support.
“Participating businesses will have a poster with a QR code,” said Downtown BRZ executive director Sarah Aimies. “Folks go into businesses, visit, scan the QR code, enter to win some amazing prizes, the grand prize is a $500 shopping spree basically in the downtown.”
The BRZ said local businesses are the backbone of the community and are encouraging residents to shop local this Christmas.
Lethbridge holiday shoppers are being encouraged to shop local to help support small business owners.
Tree lighting and Moonlight Madness
That campaign, along with a range of other activities were celebrated Thursday night as the Downtown BRZ kicks off the holiday season with a Christmas tree lighting and its Moonlight Madness.
Festivities got underway at 5 p.m.. at Festival Square.
Along with the lighting of the 18-foot-tree, there was live music, pictures with Santa, horse-drawn wagon rides and kids’ activities.
All events were free, but the BRZ collected non-perishable food items for Lethbridge’s food banks.
Outside Festival Square, 30 downtown businesses took part in Moonlight Madness, with stores staying open until 3 o’clock to encourage shopping local this holiday season.
CTVNews.ca Top Stories
Upcoming GST relief causes confusion for some small Canadian businesses
A tax break for the holiday season will start this week, giving some Canadians relief on year-end shopping. But for small businesses, confusion around what applies for the GST relief has emerged.
Public support key but harder to keep as Canada Post strike drags on, experts say
Public support is key to the success of a strike, experts say, but as the Canada Post strike drags on, that support is likely getting harder to maintain.
Ontario mulls U.S. booze ban as Trump brushes off Ford's threat to cut electricity
Incoming U.S. president Donald Trump is brushing off Ontario's threat to restrict electricity exports in retaliation for sweeping tariffs on Canadian goods, as the province floats the idea of effectively barring sales of American alcohol.
Canadian officials eyed 'new opportunities' no matter who won U.S. election: memos
As the U.S. presidential election loomed, Canadian officials envisioned new opportunities for co-operation with their southern neighbour on nuclear energy, supply chain security and carbon capture technologies — no matter who won the contest, newly released government memos show.
She took a DNA test for fun. Police used it to charge her grandmother with murder in a cold case
According to court documents, detectives reopened the cold case in 2017 and then worked with a forensics company to extract DNA from Baby Garnet's partial femur, before sending the results to Identifinders International.
President Macron names centrist ally Bayrou as France's next prime minister
French President Emmanuel Macron on Friday named centrist ally Francois Bayrou as prime minister, after a historic parliamentary vote ousted the previous government last week.
Climate groups tried to spur action with a Taylor Swift ticket giveaway. Can it work?
Taylor Swift commands a legion of devotees, but among the thousands decked out in cowboy boots, friendship bracelets and glitter at her Canadian performances, one was not like the others.
The holidays can be stressful and anxiety-inducing. Here's how to make them fun and exciting again
The holidays can be fun and exciting, but you know they can also be cause for stress and anxiety.
'Very concerned': Crews search B.C. ski resort for missing man
Police and rescue crews are searching for a man who was last seen boarding a ski lift at B.C.'s Sun Peaks Resort Tuesday.